“Build It” email campaign

Click a subject line to preview the email. Strategy: email-campaign-strategy.md

Hero	Send	Subject A / B · preview text
	Tue 17 Nov 2026 All	Do you need machine learning to be an AI Engineer? B: “AI/ML” on Naukri? Read this before you apply The question I get more than any other, answered in a 3-minute read. Plus a quick test for any job description.
	Fri 20 Nov 2026 All	5 things AI Engineers actually build at work B: What does an AI Engineer do all day? Nobody is asking you to build the next ChatGPT. Here’s what companies are paying for instead.
	Tue 24 Nov 2026 Students	Placements are coming. What will you show them? B: DSA opens the door. Projects make you stand out. How to split your week between DSA, AI and placement prep, and the portfolio recruiters can actually open.
	Tue 24 Nov 2026 Professionals	Will companies treat me like a fresher in AI? B: QA, DevOps, Java, SAP: where you fit in AI Only if you position yourself as one. Here’s where your background fits, role by role.
	Fri 27 Nov 2026 All	You’ve watched the free roadmap. What’s next? B: Free YouTube vs the paid course, side by side The roadmap stays free. Here’s exactly what the course adds, in one honest table.
	Tue 1 Dec 2026 All	Watch 3 real lessons before you spend a rupee B: Not sure about my teaching? Try it first. Two teaching lessons and one coding lesson from inside the paid course. Plus how the 7-day refund works.
	Fri 4 Dec 2026 All	₹30,000 explained: what you get, 3 ways to pay B: Can you do the course for ₹10,000 a month? One price for everyone and no coupons, with options that fit a student budget or a salary cycle.
	~Tue 29 Dec 2026 (only once every module is live) All	All 16 modules are live. The full course is ready. B: Finished: 16 modules, 20 projects, one path From your first line of Python to a deployed, monitored multi-agent system. Everything is released now.
	Mon 4 Jan 2027 All	Your 2027 plan: production AI skills by April B: 2 hours a day, 16 weeks: your AI plan for 2027 A week-by-week plan you can start this week, whether you’re in college or ten years into your career.
	Tue 12 Jan 2027 All	Please don’t join this course if this is you B: Who this course is not for (read before you enroll) An honest fit check. If none of these describe you, you’ll probably do well.